J Crew Expanding Asian Country

Fashion retailer J.Crew announced plans to expand into Asia June eleven, revealing a collaboration with Asia's leading designer specialty store Lane Crawford.

As of October 2012, Lane Crawford's retail and on-line stores can give customers throughout Hong Kong and China with access to the J.Crew women's and men's collections.

"We forever need to figure with the 'best of the simplest,' and Lane Crawford was at the highest of our fantasy list. When it involves editing and presenting collections with an inventive and elevated purpose of read, nobody will it higher. we have a tendency to are beyond excited to partner with Lane Crawford to assist introduce J.Crew to Asia," J.Crew's chairman and CEO Millard Drexler explained in an exceedingly unharness.

The fashion store, that has previously collaborated with designers as well as Prabal Gurung and Eddie Borgo, has giant scale plans to expand internationally within the returning years. the choice to favor enlargement into China signals the ever-increasing shift of the trade towards targeting Asian customers, with London Fashion Week designer Paul Smith recently revealing growth plans in China.

Other European fashion homes like Christian Dior, Gucci and Burberry, are set to considerably increase their Chinese stores within the next 5 years.

That isn't to mention that J.Crew is ignoring the ecu market -- at the big apple Fashion Week earlier this year the firm mentioned tentative plans to open a London store in 2013 and therefore the retailer still has plans to open specialty stores in choose markets across Europe.